CHERRYPICKERDe Anza College
BUS 89
Advertising · 5 units · used in 3 transfer pathways
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Where this page’s information comes from
- De Anza catalogcourse record · 2025-2026
- FHDA class listingsWinter 2027 sections
- Cherrypickercourse matching and pathway links — our analysis
About this course
This course will explore advertising as human communication, examining its historical, economic, and social aspects. We will delve into why organizations use advertising and the crucial role of advertising agencies in the process. The course will cover creative strategy, focusing on developing messages through art and copy, and media strategy, addressing where and when to place these messages effectively. We will also explore the development of advertising budgets and the analysis and creation of successful advertising campaigns.
Sections this term
Winter 2027 · updated Oct 18, 11:15 PM UTCBUS 89AdvertisingOpen1 section · 40 seats reported · 1 instructor
- CRN 38692 · 63ZOpen · 40
Enrollment availability changes frequently. Confirm status in the official FHDA registration system before enrolling.
Prerequisites
The De Anza catalog lists no prerequisite for this course.
Advisory: “ESL D272. and ESL D273., or ESL D472. and ESL D473., or eligibility for ENGL C1000 or ENGL C1000H or ESL D005.”
Transfer pathways that use BUS 89
ASSIST maps BUS 89 to a requirement in 3 published pathways from De Anza College.
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Articulation, prerequisites, course details and class availability all come from sources that change. If something here does not match the official record, tell us and we will fix it — corrections from students and staff are the fastest way this stays accurate.