CHERRYPICKERFoothill College
BUSI 57
PRINCIPLES OF ADVERTISING · 4 units · used in 3 transfer pathways
Where this page’s information comes from
- Foothill catalogcourse record · 2026-2027
- FHDA class listingsFall 2026 sections
- Cherrypickercourse matching and pathway links — our analysis
About this course
Introduction to advertising campaign management: the selection of the target market and market segments; campaign goal setting; selection of channels and media; identification of strategy; design and implementation, evaluation of key metrics. Evaluation of the relationship between advertising and society, consumer and business.
Sections this term
Fall 2026 · updated Sep 3, 3:30 PM UTCNo section is scheduled at Foothill College for Fall 2026. The course can still be offered in a later quarter.
Enrollment availability changes frequently. Confirm status in the official FHDA registration system before enrolling.
Prerequisites
The Foothill catalog lists no prerequisite for this course.
Advisory: “Advisory: Demonstrated proficiency in English by placement via multiple measures OR through an equivalent placement process OR completion of ESLL 125 & ESLL 249; not open to students with credit in ADVT 57 or BUSI 81.”
Transfer pathways that use BUSI 57
ASSIST maps BUSI 57 to a requirement in 3 published pathways from Foothill College.
Spot something wrong?
Articulation, prerequisites, course details and class availability all come from sources that change. If something here does not match the official record, tell us and we will fix it — corrections from students and staff are the fastest way this stays accurate.